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Ulf Elg. Photo

Ulf Elg

Professor

Ulf Elg. Photo

How MNEs Manage Their Institutional Context in the BRIC Markets

Author

  • Ulf Elg
  • Pervez Ghauri

Department/s

  • Department of Business Administration

Publishing year

2016

Language

English

Document type

Conference paper

Topic

  • Business Administration

Conference name

25th Conference of the Consortium of International Marketing Research (CIMaR). Xi’an, China

Conference date

2016-06-17

Status

Published