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Carys Egan-Wyer. Photo.

Carys Egan-Wyer

Senior lecturer

Carys Egan-Wyer. Photo.

Constructing “Interesting” Theoretical Contributions in Sociocultural Marketing, a possibil-ity or a challenge?

Author

  • Andrea Lucarelli
  • Hossain Shahriar
  • Carys Egan-Wyer
  • Sofia Ulver

Department/s

  • Marketing

Publishing year

2020-06-25

Language

English

Document type

Conference paper

Topic

  • Business Administration

Conference name

Consumer Culture Theory Conference 2020

Conference date

2020-06-25 - 2020-06-28

Conference place

Leicester, United Kingdom

Status

Published