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Communication, templates and tools

The faculty Communications division at LUSEM, with tools such as guidelines and templates, aims to communicate and assist in communicating the LUSEM brand in a clear and coherent way.

A photo of a woman holding a megaphone.

You are an important mediator of the LUSEM brand. Being consistent in our use of logo, colour, image and language helps LUSEM and Lund University become more clear and credible. It also improves our chances of becoming more recognisable. 

Read more about:

The Communications division at LUSEM

The Communication division at LUSEM strives to create favorable conditions for the School to achieve its operational goals in research, education, and collaboration. This includes enhancing the visibility of the School both internally and externally, offering support to the faculty’s leadership and operational aspects of communication. The main focus is to demonstrate how LUSEM, through research, education, and collaboration, makes a difference in a constantly changing world.

Consistently, the communication approach at LUSEM should prioritize the needs of the target audience, adapting content and channels accordingly. The Communication division also takes charge of ensuring the faculty adheres to shared Lund University graphic profile guidelines.

Websites and social media are of paramount importance as LUSEM communication channels. LUSEM hosts three websites administrated by the Communications division

The division also runs LUSEM social media accounts at Instagram, LinkedIn, Facebook, YouTube and Tik Tok. The used language is mainly English in social media. Swedish can be used in a few specific cases, if an event is given only in Swedish, for example.

In summary, the Communication division aims to

  • Create uniform, effective and target group-adapted communication
  • Create communicative conditions for a present and visible management team
  • Create comfort for the employees through strategic internal communication
  • Nurture and build on external relations through targeted communication efforts
  • Provide students with accessible and relevant information
  • Spread society relevant research
  • Enhance the LUSEM brand.

These goals serve as our compass, steering us towards a communication approach that is impactful, transparent, and aligned with LUSEM’s mission.

Half year Communication reports 

Spring 2023

Autumn 2023

Anna Löthman. Photo

Anna Löthman

Head of Communications

Email: anna [dot] lothman [at] ehl [dot] lu [dot] se

Mobile: +46 73 596 06 23

Peter Kjällqvist. Photo

Peter Kjällkvist

Communications officer – Press officer, Research, Internal

Email: peter [dot] kjallkvist [at] ehl [dot] lu [dot] se

Mobile: +46 70 847 12 72

Linnea Mörth. Photo

Linnea Mörth

Communications officer – Education

Email: linnea [dot] morth [at] ehl [dot] lu [dot] se

Telephone: +46 46 222 43 57

Oleksandra Panasenko. Photo

Oleksandra 'Sasha' Panasenko

Studio manager

Email: obtstudio [at] ehl [dot] lu [dot] se

Telephone: +46 46 222 03 34

Daniel Eriksson. Photo

Daniel Eriksson

Web manager & developer

Email: daniel [dot] eriksson [at] ehl [dot] lu [dot] se

Telephone: +46 46 222 07 09

Marie Pihl. Photo

Marie Pihl

Communications officer – Collaboration, Alumni

Email: marie [dot] pihl [at] nek [dot] lu [dot] se

Telephone: +46 46 222 95 46

LUSEM Communications division

Contact the Communications divison with communication related issues, questions or ideas. 

General inquires
info [at] ehl [dot] lu [dot] se (info[at]ehl[dot]lu[dot]se)


Head of the Communication division
Anna Löthman
anna [dot] lothman [at] ehl [dot] lu [dot] se


LUSEM Communications Officers

Guidelines and graphic manual

  • In LUSEM's own communication guide you can learn about our logotype, graphic profile, tone of voice, key message, channels, film and audio and how to build a stronger brand. 

LUSEM's Communications guide (PDF, embedded at issuu.com)

  • In the graphic manual of Lund University you can learn about profile colours, fonts, how to use our logo, image manner and much more.   

Lund University graphic manual in Swedish (PDF, new window)

  • Lund University also provides support and material to help you plan your communication work.

Communication planning and presentation – staff.lu.se