Carys Egan-Wyer
Senior lecturer
Genuine Imposters or Meaning-Makers? : Reflecting upon nonsense and the publication fetish in interpretive consumer research.
Author
Department/s
- Marketing
Publishing year
2022-06-09
Language
English
Document type
Conference paper
Topic
- Business Administration
Conference name
11th EIASM Workshop on Interpretative Consumer Research
Conference date
2022-06-09 - 2022-06-10
Conference place
Liverpool, United Kingdom
Status
Published