Patrik Stoopendahl

E-handelschefen : En chef, maskinist och analytiker i ständig förändring

Christian Fuentes, Patrik Stoopendahl, Kristina Bäckström, Gabriella Wulff
(2026) Handelsrådets forskningsrapport
Report

Integritetsmedveten personalisering : Utmaningar, perspektiv och arbetssätt

Johan Hagberg, Kristina Bäckström, Alexander Flaig, Christian Fuentes, Patrik Stoopendahl
(2026) Handelsrådets forskningsrapport
Report

Retail managers’ sociotechnical imaginaries of customer data and the privacy-personalisation tension

Patrik Stoopendahl, Kristina Bäckström, Alexander Flaig, Christian Fuentes, Johan Hagberg
(2026) International Journal of Retail & Distribution Management , p.1-14
Article

Marketing machines at work : performing e-commerce by assembling, adjusting, and maintaining a complex market device

Christian Fuentes, Patrik Stoopendahl
(2025) Journal of Marketing Management, 41 p.1754-1778
Article

The Versatile Touchpoint : User-Generated Content Reshaping the Customer Journey

Patrik Stoopendahl, Valeria De Leon, Miranda Ånäs, Ulf Johansson
(2025)
Other

Smarta Kunddjävlar

Nic Staeger, Patrik Stoopendahl, Malin Sundström
(2025)
Book

Tracing Smartphone-Enabled Customer Journeys : A Socio-Material Approach

Patrik Stoopendahl
(2024) Skrifter från Högskolan i Borås
Doctoral Thesis (monograph)

Digital Traces Representing Online Consumer Practices : A Methodological Guidance for Exploratory Retailing Research

Patrik Stoopendahl
(2024)
Abstract

E-commerce Managers at Work : Exploring the Role of a New Market Actor

Christian Fuentes, Kristina Bäckström, Gabriella Wulff, Patrik Stoopendahl
(2024)
Abstract

Towards privacy-aware personalization practices in retail

Johan Hagberg, Alexander Flaig, Kristina Bäckström, Christian Fuentes, Patrik Stoopendahl
(2024)
Abstract

Köprevolutionen : Hur den digitaliserade konsumenten transformerar handel, varumärken och marknadsföring

Pernilla Jonsson, Patrik Stoopendahl, Malin Sundström
(2015)
Book