A new short pitch video has now been released for the upcoming Bloomsbury book series "Passionately Transforming Management" connected to the initiative.
The video was recorded at ESCP Business School in Paris during Lund University Prof. Daniel Hjorth's presentation exploring how artistic thinking, improbable ideas, and interdisciplinary research can open new perspectives for innovation and society.
The Improbable Research Group works from the idea that “creation becomes science and science becomes creation”, bringing together researchers, artists, strategists, and curious minds across disciplines. The collaboration aligns closely with the ABC Center’s ongoing work around aesthetics, creativity, and transformative thinking.
See video below:
Improbable Research Group – https://artthinkingnetwork.com/improbable-research-group
