Hi, Thomas Kalling, Professor of Strategic Management at LUSEM and who will be speaking about the Future of Food at a fully booked alumni event on October 8th!
Why is it important to research strategies around investment and commercialization of alternative protein sources?
“If we are to tackle global challenges such as CO2 emissions, health, nutrition, protein shortages, animal welfare, etc., in a way that is also economically sustainable—meaning that as many people as possible can afford these products—we must understand how companies and other institutions finance and organize their operations. We won’t solve these challenges without sharp operational and business models that can attract and invest capital correctly. Furthermore, active collaboration is needed between the private and public sectors, between politics, law, and business, and between large and small actors to succeed.”
Which global challenges are the most urgent and need to be addressed right now?
“In addition to the specific challenges mentioned above, I believe a major challenge lies at the political level: How will states and federations approach alternative protein sources in terms of industrial reforms, subsidies, taxation, and regulations? Foods based on alternative protein sources are often surrounded by ignorance, which means that the market and consumers are also factors in the equation. Ultimately, this issue depends on whether we consumers are willing to pay and change our consumption habits.”
Thank you, Thomas. Good luck at the alumni event!
The alumni breakfast is organized by the alumni networks of LUSEM and LTH.
Forskning till frukost med Ekonomihögskolan och LTH: Framtidens mat – ehl.lu.se